Why visibility alone no longer builds strong brands in digital commerce. The visibility trap Every brand wants to be seen. We invest in storytelling, campaigns, and creativity, all to stay…
Last updated: Feb 1, 2022, by Rianne Konings Stockouts are frustrating for both businesses and shoppers. Both sides lose when an item isn’t in stock. For brands, because they are…
This is part 1 of my triptych blog series about ‘optimizing the digital shelf’. I will touch on the importance of stock availability for brands and prevent stockouts on the Digital…
