Imagine you send a mystery shopper to check how your products are doing in stores offline. Now, picture doing that for all your products across every store, it would be…
To be successful with your brand on marketplaces, you must have a strong brand image and stand out among endless product offers. Unauthorized 3P sellers can throw a spanner in…
Sellers who offer the lowest pricing options on a marketplace can take over the Buy Box from you as a brand owner/vendor. What should you do and not do in…
