How to create a (standard) product list

1) Track if products are listed, there where they should be. 2) Create custom filters with product tags. 3) Add product attributes to measure product content criteria.

To create a product list you first:

  • Navigate to 'Product lists'.

    ecommerce product lists

  • Download a Standard product list template

    ecommerce product list template
  • Fill out the mandatory fields ( Column A - E):
    GTIN Code The GTIN code (i.e. EAN, UPC, ISBN, etc.), is a unique code assigned to a product to identify it. 
    Brand name The official brand name of the product.
    MPN Code 1 The Manufacturer Product Number. Please note: An ASIN is NOT an MPN code.
    MPN Code 2 An additional MPN code. Please note: An ASIN is NOT an additional MPN code.
    Product name The official name of the product. Use your companies standard language.
  • Fill out the optional product tags (Column F-Y) to create custom filters. Add for instance: Product categories, Model names or Product lifecycle stages. Read how to use these product tags as a Custom filter here.
  • Fill out the optional Attributes (Column Z - AS):
    - Add attributes such as colour, weight, size and main keywords to identify gaps and inconsistencies in product content. Attributes can be used in the DCC criteria/rules to measure content completeness and correctness. Read more about how to use attributes in the DCC score.
    - Add the attribute 'RSP' (Recommended Retail Price) to measure price deviations.
  • The next step will be to upload your product list to SiteLucent.

If you want to define a portfolio that is e-retailer specific, you can use and upload  a 'retailer assortment product list'