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Prepare for January’s pricing changes: stay competitive

Blog

As we approach the new year, one thing is certain: pricing changes in January can either boost your eCommerce performance or leave you scrambling behind your competitors. January is a…

Budget planning? Allocate budget to the smartest eCommerce investment: Sitelucent

Sitelucent

It’s that time of year again—budget rounds. Companies everywhere are mapping out their plans for the coming year, deciding where the money goes and which departments get priority. If your…

Rebranding Sitelucent: a fresh look for a bright future

Sitelucent

Sitelucent is almost seven years old. That might not sound like a lifetime, but in the world of eCommerce, it’s quite the journey. After all these years of hard work…

How to Enhance Retail Search Placement with your Product Pages

Retail Search

In this Blog:

How Brands Prevent Losing the Buy Box

Buy Box

If the Buy Box suggests your competitors over you, you’re probably missing out on a great deal of money. It is not self-evident that you win and keep the buy…

How to Track Product Availability and Reduce Out-Of-Stock Events

Stock Availability

Last updated: Feb 1, 2022, by Rianne Konings Stockouts are frustrating for both businesses and shoppers. Both sides lose when an item isn’t in stock. For brands, because they are…

Channel Conflicts, or Opportunities?

Channel Conflicts

One of the downsides of selling your brand on multiple online channels is channel conflicts. Leveraging various sales channels to spread your brand increases the likelihood of channel frictions. Unlike…

How To Stop Unauthorized Sellers From Selling Your Brand

Marketplaces

To be successful with your brand on marketplaces, you must have a strong brand image and stand out among endless product offers. Unauthorized 3P sellers can throw a spanner in…

How Brand Manufacturers Can Master Google Shopping

Google Shopping

If your products are featured on Google Shopping, you’ve probably discovered that creating a solid brand presence is much more than simply listing your products and waiting for sales to…

6 Ways Price Tracking Improves Retailer-Brand Relationship

Price Tracking

In the competitive world of eCommerce, price tracking can give you more than simply gathering selling prices and their evolvement over time. Tracking the prices of your brands’ products can…

Monitor Product Reviews On The Digital Shelf

The Digital Shelf

Monitoring Ratings & Reviews on the digital shelf helps you identify issues with your products and product content and gives you keyword ideas- in the customer’s language, which improves the findability of your products. In…

Optimize Product Content On The Digital Shelf

Product Content

The more touchpoints your brand has on the digital shelf, the more challenging it gets to check product content on all (indirect) eCommerce channels. Being brand-compliant and maintaining a consistent…

Prevent Stockouts On The Digital Shelf

The Digital Shelf

This is part 1 of my triptych blog series about ‘optimizing the digital shelf’. I will touch on the importance of stock availability for brands and prevent stockouts on the Digital…

How Brands can avoid and respond to Marketplace Price Wars

Channel Conflicts

Sellers who offer the lowest pricing options on a marketplace can take over the Buy Box from you as a brand owner/vendor. What should you do and not do in…

6 Tips to Prevent eCommerce Returns

Product Returns

Online shopping is not possible without returns, but reducing your unnecessary returns is a necessity in these times and immediately yields a lot. Return reduction has the most significant result…

Perfect Content To Boost Your Holiday Sales

Product Content

Which gaps and inconsistencies in content can we spot on NL retailers while Holiday sales are in full swing? Holiday shoppers who are looking to give their loved ones a…

9 Tips to Build a Product Description that Sells

Product Content

If shoppers ‘stumble upon’ your product, between all search results, and decide to click and land on your product detail page, some crucial seconds follow…⏱️ Catch shoppers’ attention with product…

Prepare for January’s pricing changes: stay competitive

Budget planning? Allocate budget to the smartest eCommerce investment: Sitelucent

Sitelucent blogs

Prepare for January’s pricing changes: stay competitive

Budget planning? Allocate budget to the smartest eCommerce investment: Sitelucent

Rebranding Sitelucent: a fresh look for a bright future

How to Enhance Retail Search Placement with your Product Pages

How Brands Prevent Losing the Buy Box

How to Track Product Availability and Reduce Out-Of-Stock Events

Channel Conflicts, or Opportunities?

How To Stop Unauthorized Sellers From Selling Your Brand

How Brand Manufacturers Can Master Google Shopping

6 Ways Price Tracking Improves Retailer-Brand Relationship

Monitor Product Reviews On The Digital Shelf

Optimize Product Content On The Digital Shelf

Prevent Stockouts On The Digital Shelf

How Brands can avoid and respond to Marketplace Price Wars

6 Tips to Prevent eCommerce Returns

Perfect Content To Boost Your Holiday Sales

9 Tips to Build a Product Description that Sells

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