Categorie: The Digital Shelf

Monitoring Ratings & Reviews on the digital shelf helps you identify issues with your products and product content and gives you keyword ideas- in the customer’s language, which improves the findability of your products. In…

The more touchpoints your brand has on the digital shelf, the more challenging it gets to check product content on all (indirect) eCommerce channels. Being brand-compliant and maintaining a consistent…

This is part 1 of my triptych blog series about ‘optimizing the digital shelf’. I will touch on the importance of stock availability for brands and prevent stockouts on the Digital…